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Are you missing out on one of the most important segments of your target market? Your branded audience – the people already familiar with your...

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Jun 21, 2016
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What attracts consumers to your brand and turns them into loyal customers are the unique qualities your products and services have to offer. You provide...

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Jun 10, 2016
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Have you ever met a client that said, “I feel like I already knew you”? That’s the kind of rapport you want to build before...

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May 23, 2016
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Do you think you have a great marketing plan? Are you ready to change it up quickly and successfully? In today’s fast-paced world, slow moving...

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May 21, 2016
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It’s that time of year again. The weather is starting to warm up. The days are getting longer. It’s time to open the windows and...

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May 19, 2016
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We all know that it’s true – if you increase the quality of your customer service, you can increase customer satisfaction and loyalty. What many...

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May 5, 2016
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As marketers, we sometimes distance ourselves from the “sales” mentality. As if being in sales is somehow tainted, probably from images of used car salesmen....

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Apr 21, 2016
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As we dive further into 2016, it’s time to think about the marketing trends that will dominate this year and how you can use them...

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Apr 5, 2016
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Getting your message across to your customers is an essential skill in marketing your business. Where many small businesses fall short is telling the consumer...

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Jan 15, 2016
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The holidays are upon us again. It’s the time of year for good cheer and some creative marketing ideas to end your year right. If...

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Jan 3, 2016
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The holiday season is in the air. At every turn, we are encouraged to be more charitable and giving to our friends, neighbors, and strangers...

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Dec 4, 2015
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Trade shows shouldn’t just be an item on your to-do list and a weekend of hectic travel. Making the most of a trade show can...

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Nov 28, 2015
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As modern life whizzes by, we all feel like we need more time in the day. If you own a small business, you understand the...

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Nov 21, 2015
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The season is changing and so can your marketing strategies. Don’t roll through the fall without trying a new spin on your campaign. Try one...

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Nov 15, 2015
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People-based marketing has been called the “biggest shift in marketing since digital” by Suneet Bhatt, the chief marketing officer of LiveIntent. People-based marketing allows you...

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Sep 19, 2015
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Millenials comprise a significant percentage of your market these days. This young generation is three times larger than Generation X and bigger still than the...

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Sep 4, 2015
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